OUR
ECOSYSTEM

Our aim is to deliver a modern, integrated retail experience powered by a customer-centric ecosystem that makes shopping with The Warehouse Group easy and hassle free, all while providing more value for our customers.

Our ecosystem has strong foundations comprising our iconic brands, an established store footprint, and market-leading digital assets. Our assets position us to expand our offering further and invest in capability to enable us to serve our customers better and grow.

Our loyalty membership programme, MarketClub, is at the heart of our ecosystem, offering special deals and additional value. There are now over 1.3 million New Zealanders actively using MarketClub across TheMarket.com and The Warehouse.

We are committed to nurturing our members, purposefully investing in our MarketClub programme and expanding it across our Group. As the programme grows with more capabilities added, we can offer our customers a more personalised and valuable shopping experience, through the increased insights we gain through first-party data.

We are improving fulfilment capability and lowering our cost to serve as part of driving increased profitability on online, and our transformation work is delivering improvements across our stores, supply chain and online platforms.

Our retail media network, MarketMedia, is generating new and larger marketing and revenue opportunities. MarketMedia is launching in-store digital screen advertising across The Warehouse and Noel Leeming stores, giving our brands and suppliers the opportunity to reach customers while they are actively shopping.

Our ecosystem is grounded in our purpose: to help Kiwis live better every day, and we believe we can make a genuine impact on our customers’ lives through innovation.