WHERE EVERYONE GETS A BARGAIN
As New Zealand's largest general merchandise retailer where everyone gets a bargain, The Warehouse has been Here for Good for communities for over 40 years.
While Kiwis navigate the high cost of living, The Warehouse continues to focus on giving our customers great value through our MarketClub loyalty programme and by offering a wide range of quality products at affordable prices.
This year, The Warehouse has achieved our highest sales in history of $1.9 billion, with foot traffic up 17.6% in FY23 compared to the prior year. A key highlight is our increased range, including introducing a selection of Samsung and Dyson products, giving our customers more quality brands at value price points.
Our Group Marketplace initiative, launched in October 2022, offers our customers more choice. Group Marketplace is an integration between The Warehouse and TheMarket.com that enables an extended range of products on The Warehouse online. Over 71 third-party merchants and over 103,000 Marketplace products are now available on our website as we test our way into this integration.
FY23 saw our grocery range go from strength to strength as we demonstrated commitment to offering our customers much-needed value on essential items.
We launched our private label Market Kitchen 500g salted butter, and Market Kitchen coffee beans, plunger, instant coffee and coffee pods. This Market Kitchen range now includes 64 products, helping give Kiwis more affordable essentials and pantry staples.
This year, we also launched our fresh fruit and vegetable trial in 12 stores – Waipapa, Whangārei, Westgate, Manukau, Te Rapa, Fraser Cove, Lyall Bay, Eastgate, Timaru, Riccarton, Dunedin South and Invercargill. We are proud to be working with local suppliers where practical to stock our shelves with seasonal produce, and we are encouraged by the positive response from customers so far.
Overall, grocery sales grew 26.1% in FY23, making up 18.7% of total The Warehouse sales. Within this category, we experienced 91.8% growth in pantry and chilled, 26.6% growth in household cleaning items, and 23.8% growth in pet care.
We’re committed to making it easier for our customers to make affordable and sustainable choices, and we continue to make packaging improvements to a number of our products, including removing unnecessary plastic packaging as much as possible. We are finding new and innovative ways to make our products more sustainable; for example, using materials like recycled polyester and EcoVeroTM viscose in our winter 2023 activewear range, which have a lower environmental impact.
We continue to grow our circularity solutions for customers in store. The soft-plastics recycling programme expanded to 44 stores, and in the last year, 88.1 tonnes of soft plastics have been collected and recycled. This is the equivalent of approximately 14.7 million pieces of plastic, based on the average weight of one piece of soft plastic being 6.3 grams.
In November 2022, The Warehouse celebrated 40 years of giving Kiwis great value on what they want and need. For 40 years, being Here for Good for the communities we serve has been part of The Warehouse’s founding DNA. During our most recent community campaign, The Warehouse partnered with the Kindness Collective during our July Mega Toy Sale to donate $55,000 worth of new toys and $50,000 of vouchers to purchase new toys for deserving kids across New Zealand.
Our customers got behind this campaign, adding $1 at checkout and raising $77,900 to help the Kindness Collective provide kindies, kōhanga and whānau services with toys, arts, crafts and books.